Thursday, October 23, 2014


Sometimes I do things like logo designs for people. And sometimes people don't really understand what makes a logo good. I would say that primarily, you want a logo to be easily recognizable at any size, especially at small sizes. In my mind, simple is better for a logo and choosing a palette of no more than three colors helps.

Sometimes people ask for a lot more. And while it might make for a cute illustration, that doesn’t mean that it makes a good logo. And I know that. But not everyone agrees.

Nonetheless, here is a cute illo that started out as a logo but got way too complicated. Still, I like her and I think she's a cute picture.

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